Design

Customer Journey Map - View Point Of A Beginner

Vivek Swaminathan is my student from the MBA Innovation and Entrepreneurship program at Symbiosis Institute of Business Management, Pune, India. He is my first guest blogger. Hope you enjoy the post as much as I did!

Continue reading

Custom Designed Workshop

What do budding industrial designers, a professor in industrial design, couple of material scientists and an entrepreneur have in common? A thirst for novelty and the desire to help people. The venue was perfect with movable chairs, a whiteboard, projector, an audio system, just in case, we lost our ability to shout. Ranjan had arranged for flipcharts, markers and motivators. Motivators are little chocolate blocks, which go a long way in crafting excellent design from anyone. Shankar(LinkedIn, Twitter), the lead facilitator, started off with a brief introduction on what innovation is.

Continue reading